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	<title>Comments on: Contextually Relevant My Ass</title>
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	<link>http://www.thisismobility.com/blog/2008/11/11/contextually-relevant-my-ass/</link>
	<description>Ripping mobility from the clutches of telecom</description>
	<pubDate>Mon, 15 Mar 2010 03:24:17 +0000</pubDate>
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		<title>By: George</title>
		<link>http://www.thisismobility.com/blog/2008/11/11/contextually-relevant-my-ass/comment-page-1/#comment-399169</link>
		<dc:creator>George</dc:creator>
		<pubDate>Wed, 12 Nov 2008 03:33:00 +0000</pubDate>
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		<description>Just did a quick "mobility" search on Google.com, and guess what: "Mobility Chair &amp; Scooters" is the first Sponsored Link that pops up.... As you have said, as soon as the high bidders realize the conversion is not so great things might get dialed down. 

Not to mention the contextually incorrect ads are actually hurting your eCPM....</description>
		<content:encoded><![CDATA[<p>Just did a quick &#8220;mobility&#8221; search on Google.com, and guess what: &#8220;Mobility Chair &amp; Scooters&#8221; is the first Sponsored Link that pops up&#8230;. As you have said, as soon as the high bidders realize the conversion is not so great things might get dialed down. </p>
<p>Not to mention the contextually incorrect ads are actually hurting your eCPM&#8230;.</p>
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		<title>By: DGentry</title>
		<link>http://www.thisismobility.com/blog/2008/11/11/contextually-relevant-my-ass/comment-page-1/#comment-398899</link>
		<dc:creator>DGentry</dc:creator>
		<pubDate>Tue, 11 Nov 2008 17:19:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.thisismobility.com/blog/?p=606#comment-398899</guid>
		<description>Hmm. I occasionally turn on AdSense, and the ad targeting is usually pretty good. I write about embedded systems, perhaps there are fewer alternate contexts for those terms.

I leave AdSense off now, it isn't worth it. Fortunately Google blogger is free, I don't have to run ads to pay for the hosting.</description>
		<content:encoded><![CDATA[<p>Hmm. I occasionally turn on AdSense, and the ad targeting is usually pretty good. I write about embedded systems, perhaps there are fewer alternate contexts for those terms.</p>
<p>I leave AdSense off now, it isn&#8217;t worth it. Fortunately Google blogger is free, I don&#8217;t have to run ads to pay for the hosting.</p>
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